For our social media class we have to do reviews of each round of simulations. This past round included paid, organic, and influencer posts. To analyze the analytics we always bring the information into excel and sort it based off the metric we are analyzing. This round we specifically focused on revenue. We wanted to find what worked and what didn’t so we could improve increasing revenue. In my results I found that we performed the best using paid or influencer posts on Instagram and Tik and Tok.
